Pen
PentelThe shape of "writing."
We revisited what constitutes an appropriate shape for "writing". The resulting design is simple yet has a silhouette that stays with you. We aimed for a pen with a low price point that people would turn to again and again.
2021
Design : Kazushige Miyake, Kota Kato
Photo : Goichi Kondo
We revisited what constitutes an appropriate shape for "writing". The resulting design is simple yet has a silhouette that stays with you. We aimed for a pen with a low price point that people would turn to again and again.
2021
Design : Kazushige Miyake, Kota Kato
Photo : Goichi Kondo
「書く」とは
「書く」にふさわしいカタチを今一度見直してみました。 そこから生まれたデザインはシンプルだけど印象に残るシルエットになりました。 150円でもずっと使いたくなるデザインのボールペンを目指しました。